www.colettesymanowitz.com

Perspectives on entrepreneurship, MBA-related issues, networking, personal branding, technology, investing, education and more…


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Are patents worth it? Lessons from the $9bn Theranos fraud

In the wake of massive fraud charges, Theranos went from Silicon Valley darling to spectacular shut down in 2018. Yet in 2019 Theranos got 5 new patents! We need patents to boost innovation, but if they are granted to unethical firms, are patents really worth it? Find out more at https://blog.fraudcracker.com/are-patents-worth-it-lessons-from-the-9bn-theranos-fraud/

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Protect yourself against white-collar crime

Thanks to research from GIBS (the Gordon Institute of Business Science, South Africa), companies can use the insights of convicted white-collar criminals to help protect themselves against the growing risk of white-collar crime. Find out more at https://blog.fraudcracker.com/protect-yourself-against-white-collar-crime/


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Today is World Voice Day

Today 16th April is World Voice Day. Your voice matters! This is your day to make your voice heard, to not keep quiet about wrongdoing that you’ve seen, so we can stop perpetrators and make the world a better place for our kids. That’s exactly why we created FraudCracker.com https://blog.fraudcracker.com/today-is-world-voice-day/


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Running a school like it’s a business

Elandspark school pic

This article was published in the 09-October-2014 issue of Finweek Magazine

As tech entrepreneurs, my husband and I are passionate about raising our two kids to be entrepreneurs. So we grab every opportunity we find to teach them about business. Sadly, however, the creators of South Africa’s school curricula don’t share our passion for entrepreneurship. Other than theoretical business subjects like Business Studies, Accounting, Consumer Studies, Economics, and Economic Management Studies, there is hardly any entrepreneurial training happening in most of South Africa’s schools. Elandspark School is a refreshing exception and a shining example of how to run a school like a business. Continue reading


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Great to gone to great again: bouncing back

lego-story-animatedThis article was published in the 2-October-2014 issue of Finweek Magazine

Markets change. To stay on top, you need to change with them. Economist Joseph Schumpeter spoke about the “perennial gale of creative destruction”, where technological transformation and visionary entrepreneurs give birth to new things that annihilate old things, only to see the next generation obliterate those new things. Some of the most well-known companies in history no longer appear on the Fortune 500 list, having tumbled from great to good to gone from the list—companies like Kodak, Chrysler and Warner Lambert. And, out of the 500 organisations that made it onto the first list in 1955, only 71 were still on the Fortune 500 list in 2008. However, the forces of creative destruction are not unavoidable: not every company must inevitably fall and die. After all, multinationals like Johnson & Johnson, GE and Procter & Gamble have been around for over a hundred years and their positions in the Fortune 500 have climbed. And companies like Lego and Xerox plummeted from their pinnacles, but then turned themselves around from the brink of destruction to become great once again. How did they do it? It comes down to innovation, getting back to basics, and continuously adapting to changing customer needs and changing markets. Continue reading